Take Control of Your Profit Margins with Dual Pricing
Maximize Margins, Minimize Fees, and
Give Your Customers the Power of Choice.
Why Switch to P98 Dual Pricing?
Protect Your Profit Margins
Protect Your Profit Margins
Fully Legal & Safe
Fully Legal & Safe
Give Customers Choice
Give Customers Choice
Fully Automated
Fully Automated
Your 3-Step Path to Higher Profits
How P98 Makes It Effortless
Spot-On Precision
Terminals show cash ($9.50) vs. card ($9.95) promptly. No cashier mix-ups, decisions in seconds.
Compliance Sorted
We provide pre-made signage and legal notices to keep you fully compliant. Sell more and stress less.
Easy Insights
Use your real-time dashboard to track cash/card trends. Many merchants uncover up to 20% more cash flow almost overnight.
Ready to Reclaim Your Margins?
Join thousands of merchants switching to P98 Dual Pricing. Keep more profits for your growth, not card rewards.
Frequently Asked Questions
Is Dual Pricing the same as a Cash Discount?
Yes, in practice. While the terms are often used interchangeably, “Dual Pricing” is the most compliant version where both prices are explicitly displayed to the customer before the sale.
Will I lose customers?
Research shows that over 70% of customers appreciate having a choice. Most are already aware of the high cost of processing and are happy to choose the payment method that fits their budget.
How does Dual Pricing differ from Surcharging?
Surcharging adds a fee only at the final checkout, which can frustrate customers. Dual Pricing is more transparent, displaying both the cash and card prices upfront so the customer can choose their preferred value.
Will my receipts show both prices?
P98 terminals generate itemized receipts that clearly display the transaction’s cash price versus the standard card price, ensuring total transparency for your customers and your records.